IoT/Smart Lighting

Big brands vie for next generation smart lamp market

a room with colourful lighting
Leading the charge is WiZ, the French-Asian smart lighting innovator based in Hong Kong which was bought by Signify in April 2019. Its parent is launching its comprehensive range of affordable smart lights and accessories in Europe this autumn.

A new generation of keenly-priced high-functionality smart lamps is about to hit the European market and, it’s hoped, change the way people think about light bulbs forever. 

Big brands including Signify, Ledvance and Aurora have all unveiled major ranges targeted at tech-savvy consumers who want full control of their lighting.

Industry observers say the pricing could prove a tipping point, moving the products from techie’s bedrooms to mainstream residential and commercial applications.

Leading the charge is WiZ, the French-Asian smart lighting innovator based in Hong Kong which was bought by Signify in April 2019. 

Its parent is launching its comprehensive range of affordable smart lights and accessories in Europe this autumn.

The newest products come with Wi-Fi and Bluetooth dual protocol chips which make the pairing process easier and more reliable.

Earlier this month Ledvance unveiled its range of smart lamps and controls which includes smart Parathom lamps in a wide variety of shapes, smart luminaires, products for indoor and outdoor use or plugs for integrating conventional light sources.

The products can be controlled optionally by voice command or app and offer a suitable solution for a wide range of requirements. 

The portfolio also has features such as colour and colour temperature change

Ing and dimming capabilities.

Professional Smart for Residential is available with either ZigBee or Bluetooth technology and, in addition the operation via app, allows convenient voice control with digital assistants such as Alexa from Amazon, Siri from Apple or Google Assistant.

This week Aurora Lighting – which has a history of being first to bring keenly-priced lighting control technology to market – announces the launch of Connect.Control, which is operated with Bluetooth.

Unusually, it has developed a traditional remote control in a bid to target the untapped market of customers who are not comfortable installing a hub or downloading an app. 

The remotes can be grouped to each room and users can access six RGB colours, trigger five pre-programmed scenes, set brightness or adjust colour temperature from warm to cool.

Connect.Control is designed around four levels of control, allowing users a simple upgrade path.